For you coffee fans out there, here is a resource with lots of information about the National Coffee Association, that has the following mission statement: "We serve the public and our members by championing the well being of the coffee industry within the context of the global coffee community."
According to its website:
The National Coffee Association of USA was founded in 1911, one of the earliest trade associations formed in the United States and the first trade association for the U.S. coffee industry. Since that time, the NCA has helped American coffee companies through some of the most volatile periods in the nation's history, including two world wars, a depression, a cold war and numerous frosts, strikes and cartels, not to mention a wide range of consumer trends in the U.S. coffee market.
That success is based on the Association's ability to respond to external issues, wherever and whenever they arise. Whatever issue has impacted the coffee trade, the Association has represented the U.S. coffee industry before the legislative and executive branches of government, including the U.S. Department of Agriculture, U.S. Trade Representative's Office, U.S. Food and Drug Administration and Congressional committees. Equally prominent has been the profile of the NCA in the international arena, advancing the American coffee industry before international trading organizations and with more than 50 coffee producing nations as the national voice of the U.S. coffee industry.
This website could prove useful for students doing projects involving coffee. The Members benefits could also be good for faculty doing research on coffee given the trend statistics in the coffee market that they capture.
No comments:
Post a Comment